Stonington Borough MERCHANTS ASSOCIATION (SBMA)
The Stonington Borough Merchants Association is an organization of merchants and businesses working together to promote Stonington Borough as a shopping, dining and one-of-a-kind tourist destination. Our mission is to coordinate marketing efforts and create opportunities for members to improve commerce, enhance the visitor experience and build value for Stonington Borough residents.
Why Join the SBMA?
Unlike other regional chambers, The Stonington Borough Merchants Association focuses ALL of our efforts on promoting Stonington Borough. That means we gather data from our members, residents, partners, website and events to improve and enhance our strategy to drive traffic to your business.
The SBMA’s Primary Objectives:
Create awareness and promote Stonington Borough as a shopping, dining and one-of-a-kind tourist destination
Coordinate, plan and execute marketing efforts, promotions and events
Consolidate advertising, design and marketing costs for a bigger “bang for your buck”
Create brand consistency, reduce redundant efforts and mixed messaging
Work with non-profits, the Historical Society and other partners to cross-promote
Improve the commercial success of Stonington Borough businesses
Enhance the overall visitor experience
What your Membership Dues Cover:
StoningtonBoroughCT.com website: maintenance, content, photography, analytics, member listing in business directory, image/description/contact information in Guides, merchant spotlights
Social media content and management
Print and digital advertising costs
Printing and distribution costs
Membership dues to regional Chamber of Commerce
Overall strategy and planning for marketing campaigns and promotions for Borough-wide events: social media, digital content, materials, media submissions
What are the Benefits of a SBMA Membership?
Access to a growing and opted-in subscriber base
Social media and online exposure to SBMA’s targeted and engaged followers
Cross-promotion and networking opportunities with other local businesses
Higher potential for local and national media attention
Comprehensive and targeted marketing and design support that you don’t have to manage
Results driven by a communication strategy with a singular, cohesive voice
Merchants, restaurants, service businesses and landlords within the Stonington Borough footprint are welcome and encouraged to join the Stonington Borough Merchants Association. The footprint encompasses Route 1 to Stonington Point, from Lambert’s Cove / Stonington Harbor to Wequetequock Cove.
For current rates or a membership kit, please contact us at one of the email addresses listed below.
Meetings are held quarterly from 9:00 - 10:00 am at the Stonington Free Library. Agendas are provided and meeting notes are emailed to all members afterward. All members are encouraged to attend; support and participation is appreciated. The SBMA Board of Directors are volunteers who also run their own businesses, so please consider joining committees or enlisting your staff to help whenever possible. Thoughts and ideas are welcome!
Board of Directors:
Kyle Anderson, Fun Company firstname.lastname@example.org
Deborah Norman, Grand & Water Antiques email@example.com
Anne Fix, Yali Stonington firstname.lastname@example.org
Mailing address: PO Box 281, Stonington, CT 06378
Want to learn more about magical Stonington Borough? We’d also love to hear about your local business. If you would like to be added to our directory, submit an event or join the Stonington Borough Merchants Association, please email us at email@example.com.
Current Members Include:
A.K. Dasher Jewelry
Berkshire Hathaway HomeServices New England Properties
Black Orchid Jewelers
Bluebird Day Kids
Breakwater at Stonington Harbor
Carolyn Yost Estate Jewelry & Stonington Antiques Etc.
Clad In Shoes and Clothing
Cove Ledge Package Store
Dog Watch Café
Elizabeth's Hair Studio
Evergreen Building Systems, LLC.
Grand & Water Antiques
Inn at Stonington
La Grua Center
Maggie Lee Designs
Michael McKinley & Associates
New England Science & Sailing (NESS)
Orchard St Inn
Saltwater Farm Vineyard
Social Coffee Roastery
Stone Acres Farm
Stonington Consign to Design
Stonington Free Library
Switz Real Estate Associates
The Coq & Co.
The Stonington Historical Society (SHS)
The Velvet Mill
Verdant Floral Studio
Village & Shoreline Properties
Water Street Café